Business data is available in a lot of formats and forums.

Text analytics is the process of transforming unstructured text documents into usable, structured data. Text analysis breaks apart sentences and phrases into their components, and then evaluates each part for its role and meaning using complex machine learning algorithms.

The process helps businesses analyze enormous amounts of text-based data in a scalable, consistent, and unbiased manner.

It analyses data and extracts valuable information and generates actionable insights.